Thursday, March 14, 2013

Need a New Newspaper?

LNR's Facebook Presence
Lindsborg News Record is circling the bowl.

Years of poor reportage, ignoring both interesting and important stories in favor of running press releases - policies that aren't explained to readers and advertizers, nor enforced evenly (the big one is "Buy an ad get coverage of your event") - and a generally aging readership of American newspapers mean that the Lindsborg News Record has a limited future in the best of circumstances. With the current owner alienating readership, the demise is being hastened.

The problem for Lindsborg is that it has no other news outlet.

I don't have the capital, but replacing the LNR with a mildly progressive and genuinely multi-media news outlet for Lindsborg could be a retirement project for me, just as Hemslojd was for Ken Sjogren. I'd envision it as primarily a web based product - with video, and maybe web radio connected.

How would we pay for it? Who would report? Who'd advertise and how would we establish rates?

I don't know. I just know that Lindsborg News Record is circling the bowl and the town needs something else in place before the vortex sends our poor little paper to the treatment plant.

1 comment:

Juliana said...

I totally agree. There are so many local news things omitted why even bother to read it. Would be great fun to do an online version and have it done right.